Already a Future Women? Sign in Career How to build your personal brand Everyone has one. It's time to start shaping yours. By Taryn Williams Career Everyone has one. It's time to start shaping yours. By Taryn Williams Previous article Soft Power Next article New FW partnership to boost number of women in cybersecurity Building a personal brand was one of the last things on my mind when working on my first business.Amidst the chaos of startup life, giving my time and attention to something I thought was reserved for influencers felt… indulgent. Join the club Already a member? Sign in careerwork in progress More from FW Career The care code: Reimagining the value of motherhood By Paige Kilburn Career This advice from my boss felt completely wrong. By Briana Blackett Career Why this Senator is okay with not being liked By Odessa Blain Career How to get seen when searching for a job By Belinda Casselden Your inbox just got smarter If you’re not a member, sign up to our newsletter to get the best of Future Women in your inbox.